27 July 2008

What the....

Look what I just saw on TV.

An odd commercial, to say the least.

You get that? The Vampire Rights Amendment.

I don't get it, so I googled it. Seems the Vampire Rights Amendment is sponsored by the Vampire Rights League.

Ladies and gentlemen, I was still scratching my head, so I returned to my google search.

Turns out, this is a viral marketing ploy for an upcoming show. It's explained nicely here.

I'm not into vampires, and I think people who are tend to be kinda weird. However, that is some damn good marketing. A little web searching reveals sites and commericials for the opposition group, in fact. Some junior VP-for-advertising earned his or her bonus this year!